{"id":2641,"date":"2015-11-25T15:56:08","date_gmt":"2015-11-25T15:56:08","guid":{"rendered":"https:\/\/mm-lab.jp\/?p=2641"},"modified":"2019-12-24T02:11:35","modified_gmt":"2019-12-24T02:11:35","slug":"%e3%81%a9%e3%81%ae%e6%96%bd%e7%ad%96%e3%81%8c%e5%8a%b9%e3%81%84%e3%81%9f%e3%81%ae%ef%bc%9f%e3%82%aa%e3%82%a6%e3%83%b3%e3%83%89%e3%83%a1%e3%83%87%e3%82%a3%e3%82%a2%e3%81%ae%e6%88%90%e9%95%b7%e3%82%92","status":"publish","type":"post","link":"https:\/\/mm-lab.jp\/statistical\/it_wants_to_visualize_the_growth_of_own_media\/","title":{"rendered":"\u3069\u306e\u65bd\u7b56\u304c\u52b9\u3044\u305f\u306e\uff1f\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u6210\u9577\u3092\u300c\u898b\u3048\u308b\u5316\u300d\u3059\u308b"},"content":{"rendered":"<div class=\"featured-image\"><\/div>\n<div class=\"entry-content clearfix\">\n<p>\u306f\u3058\u3081\u307e\u3057\u3066\u3002\u4eac\u90fd\u7523\u696d\u5927\u5b66\u306b\u901a\u3063\u3066\u3044\u308b\u6751\u677e\u5065\u592a\u3068\u7533\u3057\u307e\u3059\u3002\u3053\u306e\u79cb\u304b\u3089\u30de\u30e1\u7814\u306b\u30a4\u30f3\u30bf\u30fc\u30f3\u3068\u3057\u3066\u53c2\u52a0\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306f\u7b2c1\u56de\u7814\u7a76\u6210\u679c\u306e\u767a\u8868\u3092\u884c\u3044\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u300c\u81ea\u793e\u30e1\u30c7\u30a3\u30a2\uff08\u30de\u30e1\u7814\u30b5\u30a4\u30c8\uff09\u306e\u6210\u9577\u5ea6\u5408\u3044\u3092\u898b\u3048\u308b\u5316\u305b\u3088\uff01\u300d\u3068\u3044\u3046\u304a\u984c\u3092\u3044\u305f\u3060\u304d\u307e\u3057\u305f\u3002\u6240\u9577\u3067\u3042\u308b\u677e\u672c\u3055\u3093\u304b\u3089\u30c7\u30fc\u30bf\u3092\u8cb0\u3063\u305f\u306e\u3067\u3001\u6b21\u306e\u3088\u3046\u306a\u5206\u6790\u3092\u884c\u3044\u307e\u3057\u305f\u3002<\/p>\n<p>&nbsp;<\/p>\n<h4>\u307e\u305a\u306f\u30d7\u30ed\u30c3\u30c8\u3057\u3066\u300c\u898b\u3048\u308b\u5316\u300d\u3059\u308b<\/h4>\n<p>\u904e\u53bb3\u5e74\u9593\u5206(2012\/6\/25~2015\/9\/30)\u306e\u30de\u30e1\u7814\u30b5\u30a4\u30c8\u306ePV\u6570\u3092\u30d7\u30ed\u30c3\u30c8\u3057\u3066\u307f\u307e\u3057\u305f\u3002<\/p>\n<p>\u30dd\u30a4\u30f3\u30c8\u306f\u7dda\u3067\u8868\u73fe\u3057\u306a\u3044\u70b9\u3067\u3059\u3002\u30ae\u30b6\u30ae\u30b6\u3057\u3066\u975e\u5e38\u306b\u898b\u3065\u3089\u304f\u306a\u308b\u3068\u601d\u3063\u305f\u304b\u3089\u3067\u3059\u3002\u305d\u3053\u3067\u30012012\u5e746\u670825\u65e5\u304b\u3089\u306e\u7d4c\u904e\u65e5\u6570\u3067\u306e\u6563\u5e03\u56f3\u3092\u4f5c\u6210\u3057\u3066\u307f\u307e\u3057\u305f\u3002<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_3391\" class=\"wp-caption aligncenter\"><figcaption class=\"wp-caption-text\">2013\u5e74\uff5e2015\u5e74\u65e5\u6bcePV\u6570<\/figcaption><\/figure>\n<p>\u30de\u30e1\u7814\u306ePV\u6570\u304c\u3001\u3042\u308b\u70b9\u3092\u5883\u306b\u3057\u3066\u53f3\u80a9\u4e0a\u304c\u308a\u3067\u4f38\u3073\u3066\u3044\u308b\u4e8b\u304c\u89e3\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u5897\u52a0\u7387\u304c\u4e00\u6c17\u306b\u4f38\u3073\u305f\u306e\u306f2014\u5e747\u670824\u65e5\u304b\u30892014\u5e748\u670813\u65e5\u306b\u304b\u3051\u3066\u3067\u3057\u305f\u3002<\/p>\n<p>\u3053\u306e\u5468\u8fba\u3067\u8d77\u304d\u305f\u51fa\u6765\u4e8b\u3092\u8abf\u3079\u308b\u3068\u3001\u30ed\u30c3\u30af\u30aa\u30f3\u306f<u>2014\u5e748\u670811\u65e5\u306b\u6771\u4eac\u8a3c\u5238\u53d6\u5f15\u6240\u30de\u30b6\u30fc\u30ba\u5e02\u5834\u3078\u306e\u4e0a\u5834\u627f\u8a8d\u3092\u767a\u8868<\/u>\u3057\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<p>\u3053\u306e\u4e0a\u5834\u767a\u8868\u3092\u671f\u306b\u30ed\u30c3\u30af\u30aa\u30f3\u306b\u6ce8\u76ee\u304c\u96c6\u307e\u308a\u3001\u305d\u308c\u306b\u4f34\u3063\u3066\u30de\u30e1\u7814\u306ePV\u6570\u3082\u5897\u3048\u305f\u306e\u3067\u306f\u306a\u3044\u304b\uff1f\u3068\u8003\u3048\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<h4>\u5b63\u7bc0\u5909\u52d5\u3092\u660e\u3089\u304b\u306b\u3059\u308b<\/h4>\n<p>\u6b21\u306b\u3001\u5b63\u7bc0\u5909\u52d5\u3092\u8abf\u3079\u3066\u307f\u307e\u3059\u3002\u30c8\u30ec\u30f3\u30c9\u3084\u30b7\u30fc\u30ba\u30f3\u6027\u3092\u77e5\u308c\u3070\u3001\u3069\u306e\u6642\u671f\u306b\u76db\u308a\u4e0a\u304c\u308b\u304b\u304c\u77e5\u308c\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u5206\u6790\u306b\u306f\u3001R\u3092\u4f7f\u3044\u307e\u3057\u305f\u3002<\/p>\n<p>&nbsp;<\/p>\n<div class=\"lastbox marB40\">data &lt;- read.csv(&#8220;mame.csv&#8221;);<br \/>\nhead(data);<br \/>\nts&lt;-ts(data$mame_pv,start=c(2012,176),frequency=365);<br \/>\nhead(ts);<br \/>\nstl &lt;- stl(ts,s.window=&#8221;per\u201d);<br \/>\nplot(stl);<\/div>\n<p>&nbsp;<\/p>\n<p>\u7d50\u679c\u306f\u3053\u306e\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_3399\" class=\"wp-caption aligncenter\"><figcaption class=\"wp-caption-text\">R\u3067\u306e\u5206\u6790\u7d50\u679c<\/figcaption><\/figure>\n<p>\u898b\u65b9\u306f\u3001\u4e0a\u304b\u3089\u9806\u756a\u306b\u3001<\/p>\n<p>data\uff1a\u5143\u3005\u306e\u30de\u30e1\u7814\u30b5\u30a4\u30c8\u306ePV<br \/>\nseasonal\uff1a\u5468\u671f\u7684\u306a\u5b63\u7bc0\u50be\u5411<br \/>\ntrend\uff1a\u9577\u671f\u306e\u5909\u5316\u50be\u5411<br \/>\nrandom\uff1adata \u2013 seasonal \u2013 random \u306e\u7d50\u679c<\/p>\n<p>\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u307e\u305atrend\u3092\u898b\u308b\u3068\u3001\u30a2\u30af\u30bb\u30b9\u304c\u4e0a\u6607\u3059\u308b\u5146\u3057\u304c2013\u5e747\u6708\u3054\u308d\u304b\u3089\u3042\u3063\u305f\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>\u6240\u9577\u306b\u805e\u3044\u3066\u307f\u308b\u3068\u3001\u4f53\u5236\u304c\u5909\u66f4\u3057\u3066\u3001\u73fe\u6240\u9577\u3068\u524d\u6240\u9577\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u63b2\u8f09\u304c\u59cb\u307e\u3063\u305f\u6642\u671f\u3060\u305d\u3046\u3067\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u6b21\u306bseasonal\u306b\u76ee\u3092\u5411\u3051\u308b\u3068\u3001\u3042\u307e\u308a\u898f\u5247\u6027\u306f\u7121\u3044\u3088\u3046\u3067\u3059\u3002\u8a18\u4e8b\u81ea\u4f53\u306b\u5b63\u7bc0\u30c8\u30ec\u30f3\u30c9\u306e\u3088\u3046\u306a\u3082\u306e\u306f\u7121\u3044\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3001\u6240\u9577\u306f\u300c<u>\u962a\u795e\u30bf\u30a4\u30ac\u30fc\u30b9\u512a\u52dd\u30cd\u30bf<\/u>\u306f\u3001\u962a\u795e\u304c\u672c\u5f53\u306b\u512a\u52dd\u3059\u308b\u304b\u3082\u3057\u308c\u306a\u30449\u6708\u524d\u534a\u306f\u3081\u3063\u3061\u3083\u6d41\u5165\u6570\u591a\u304b\u3063\u305f\u3051\u3069\u3001\u305f\u3063\u305f1\u30ab\u6708\u3067\u8868\u793a\u3082\u3055\u308c\u3078\u3093\u304f\u306a\u3063\u305f\u300d\u3068\u5606\u3044\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<p>\u8a18\u4e8b\u5358\u4f4d\u3067\u898b\u308c\u3070\u3001\u305d\u3046\u3044\u3046\u3053\u3068\u3082\u3042\u308b\u306e\u304b\u3041\u3001\u3068\u601d\u3044\u307e\u3057\u305f\u3002<\/p>\n<p>&nbsp;<\/p>\n<h4>\u5e73\u65e5\u3068\u4f11\u65e5\u3001\u3069\u3061\u3089\u306e\u307b\u3046\u304c\u30a2\u30af\u30bb\u30b9\u6570\u306f\u591a\u3044\u304b\uff1f<\/h4>\n<p>\u6700\u5f8c\u306b\u3001\u5e73\u65e5\u30fb\u4f11\u65e5\u3067\u50be\u5411\u304c\u9055\u3046\u304b\u78ba\u8a8d\u3057\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>2014\/5\/25\u4ee5\u964d\u306e\u30de\u30e1\u7814\u306ePV\u3092\u30d7\u30ed\u30c3\u30c8\u3057\u3066\u307f\u307e\u307e\u3057\u305f\u3002<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_3401\" class=\"wp-caption aligncenter\"><figcaption class=\"wp-caption-text\">2014\/5\/25\u4ee5\u964d\u306e\u30de\u30e1\u7814\u306ePV\u6570<\/figcaption><\/figure>\n<p>\u4e0a\u5834\u5f8c\u306e\u30de\u30e1\u7814\u306ePV\u6570\u306f2\u50be\u5411\u306b\u5206\u304b\u308c\u3066\u3044\u308b\u4e8b\u304c\u89e3\u308a\u307e\u3059\u3002<\/p>\n<p>\u8abf\u3079\u3066\u307f\u308b\u3068\u3001\u300cPV\u6570\u304c\u591a\u3044\u65e5\u300d\u306f\u5e73\u65e5\u3001\u300cPV\u6570\u304c\u5c11\u306a\u3044\u65e5\u300d\u306f\u4f11\u65e5\u3001\u3068\u3044\u3046\u7279\u5fb4\u304c\u3042\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>\u5e73\u65e5\u306b\u304a\u3051\u308bPV\u6570(mame_pv_weekdays)\u3068\u9031\u672b\u306b\u304a\u3051\u308bPV\u6570(mame_pv_weekends)\u3092\u30d2\u30b9\u30c8\u30b0\u30e9\u30e0\u3067\u89b3\u308b\u3068\u89e3\u308a\u3084\u3059\u3044\u3067\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_3403\" class=\"wp-caption aligncenter\"><figcaption class=\"wp-caption-text\">\u5e73\u65e5\u306ePV\u6570\u306e\u30d2\u30b9\u30c8\u30b0\u30e9\u30e0<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_3404\" class=\"wp-caption aligncenter\"><figcaption class=\"wp-caption-text\">\u4f11\u65e5\u306ePV\u6570\u306e\u30d2\u30b9\u30c8\u30b0\u30e9\u30e0<\/figcaption><\/figure>\n<p>\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6b86\u3069\u304c\u5e73\u65e5\u306b\u516c\u958b\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u3092\u5dee\u3057\u5f15\u3044\u305f\u3068\u3057\u3066\u3082\u3001\u5e73\u65e5\u306e\u307b\u3046\u304cPV\u6570\u304c\u591a\u3044\u3067\u3059\u3002<\/p>\n<p>\u8aad\u8005\u306e\u6b86\u3069\u304c\u5e73\u65e5\u306fPC\/\u30b9\u30de\u30db\u3067\u95b2\u89a7\u3057\u3066\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u3001\u3064\u307e\u308a\u793e\u4f1a\u4eba\u306a\u306e\u3067\u306f\uff1f\u3068\u63a8\u6e2c\u3057\u307e\u3059\u3002<\/p>\n<h4>Facebook\u904b\u7528\u306e\u6210\u9577\u5ea6\u3092\u898b\u3048\u308b\u5316\u3059\u308b<\/h4>\n<p>\u6700\u5f8c\u306b\u3001facebook\u306b\u95a2\u3057\u3066\u5c11\u3057\u89e6\u308c\u307e\u3059\u3002\u30de\u30e1\u7814\u3067\u306fPV\u6570\u3092\u5897\u3084\u3059\u305f\u3081\u306bfacebook\u904b\u7528\u306b\u529b\u3092\u5165\u308c\u3066\u3044\u308b\u3089\u3057\u3044\u306e\u3067\u3059\u304c\u3001\u305d\u306e\u6210\u679c\u3082\u898b\u3066\u307f\u307e\u3059\u3002<\/p>\n<p>\u91cd\u56de\u5e30\u5206\u6790\u3067\u3001facebook\u306e\u3044\u3044\u306d\u6570\u3084\u6295\u7a3f\u56de\u6570\u304c\u30de\u30e1\u7814\u306ePV\u6570\u3092\u5897\u3084\u3059\u7d50\u679c\u306b\u7e4b\u304c\u3063\u305f\u304b\u3092\u898b\u3066\u307f\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_3406\" class=\"wp-caption aligncenter\"><figcaption class=\"wp-caption-text\">\u56de\u5e30\u5206\u6790\u306e\u7d50\u679c\u3002<\/figcaption><\/figure>\n<p>\u300c\u30de\u30e1\u7814\u306ePV\u6570 = -578.36 + 0.67 \u00d7 Facebook\u3044\u3044\u306d\u6570 + 133.20 \u00d7 facebook\u30dd\u30b9\u30c8\u6570\u300d\u3068\u3044\u3046\u91cd\u56de\u5e30\u5206\u6790\u306e\u30e2\u30c7\u30eb\u3092\u4f5c\u3063\u3066\u307f\u308b\u3068\u3001\u88dc\u6b63R2\u30670.47\u3068\u304a\u3088\u305d5\u5272\u7a0b\u5ea6\u306e\u5f53\u3066\u306f\u307e\u308a\u306e\u826f\u3055\u3092\u898b\u305b\u307e\u3057\u305f\u3002<\/p>\n<p>t\u5024\u306b\u3057\u3066\u3082\u304a\u3088\u305d\u00b12\u301c3\u3092\u4e0a\u56de\u3063\u3066\u3044\u307e\u3059\u306e\u3067\u3001\u3069\u3061\u3089\u3082\u63a1\u7528\u3057\u3066\u826f\u3055\u305d\u3046\u3067\u3059\u3002<\/p>\n<p>facebook\u306e\u3044\u3044\u306d\u6570\u306f1\u3044\u3044\u306d\u3042\u305f\u308a0.67pv\u3001\u30dd\u30b9\u30c8\u6570\u306f1\u56de\u3042\u305f\u308a133pv\u3092\u7372\u5f97\u3059\u308b\u305d\u3046\u3067\u3059\u3002\u3053\u30531\u5e74\u306e\u5e73\u5747\u7684\u306aPV\u6570\u304c500\u306a\u306e\u3067\u3001\u305d\u308c\u3068\u6bd4\u3079\u308b\u3068\u5341\u5206\u306b\u52b9\u679c\u304c\u3042\u308b\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u5168\u304f\u4f55\u3082\u306a\u3044\u72b6\u614b\u3060\u3068-578pv\u3068\u3044\u3046\u306e\u304c\u9055\u548c\u611f\u304c\u3042\u308a\u307e\u3059\u3002\u5207\u7247\u304c0\u306b\u306a\u308b\u3088\u3046\u306a\u91cd\u56de\u5e30\u5206\u6790\u304c\u5fc5\u8981\u3060\u3068\u5f8c\u304b\u3089\u6c17\u4ed8\u304d\u307e\u3057\u305f\u3002<\/p>\n<p>\u307e\u305f\u30011\u3044\u3044\u306d\u7372\u5f97\u306b\u304a\u3051\u308bPV\u6570\u306b\u3064\u3044\u3066\u306f\u3001\u7dda\u5f62\u30e2\u30c7\u30eb\u304c\u3044\u3044\u306e\u304b\u6307\u6570\u30e2\u30c7\u30eb\u304c\u3044\u3044\u306e\u304b\u306f\u8003\u3048\u3069\u3053\u308d\u3067\u3059\u304c\u3001\u3053\u308c\u4ee5\u4e0a\u306f\u8907\u96d1\u306b\u306a\u308a\u305d\u3046\u306a\u306e\u3067\u6b62\u3081\u3066\u304a\u304d\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<h4>\u307e\u3068\u3081<\/h4>\n<p>\u4eca\u56de\u306e\u5206\u6790\u3067\u6b21\u306e\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>&nbsp;<\/p>\n<ul type=\"disc\">\n<li>\u524d\u6240\u9577\u3001\u73fe\u6240\u9577\u304c\u5206\u6790\u7d50\u679c\u3092\u6295\u7a3f\u3059\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u304b\u3089PV\u6570\u304c\u5897\u3048\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u3002<\/li>\n<li>\u4e0a\u5834\u304cPV\u6570\u5897\u52a0\u3092\u52a0\u901f\u3055\u305b\u305f\u3002<\/li>\n<li>\u30de\u30e1\u7814\u30b5\u30a4\u30c8\u306f\u5e73\u65e5\u306b\u8aad\u307e\u308c\u308b\u30b5\u30a4\u30c8\u3060\u3002\uff08\u305d\u3046\u3044\u3046\u8aad\u8005\u5c64\u3060\u3002\uff09<\/li>\n<li>Facebook\u306a\u3069\u306e\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306f\u3001\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3078\u306e\u96c6\u5ba2\u3068\u3044\u3046\u89b3\u70b9\u3067\u306f\u76f8\u6027\u304c\u826f\u3044\uff1f<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>\u4eca\u56de\u306f\u4e0e\u3048\u3089\u308c\u305f\u304a\u984c\u306b\u6cbf\u3063\u3066\u5206\u6790\u3092\u3057\u3066\u307f\u307e\u3057\u305f\u304c\u3001\u9014\u4e2d\u3067\u4f55\u5ea6\u3082\u8ff7\u5b50\u306b\u306a\u3063\u3066\u3057\u307e\u3044\u3001\u3084\u308a\u305f\u3044\u3053\u3068\u304c\u5206\u304b\u3063\u3066\u3044\u3066\u3082\u3001\u624b\u6cd5\u3092\u77e5\u3089\u306a\u3051\u308c\u3070\u4f55\u3082\u3067\u304d\u306a\u3044\u3053\u3068\u3092\u611f\u3058\u307e\u3057\u305f\u3002<\/p>\n<p>\u3067\u3082\u3001\u826f\u3044\u6a5f\u4f1a\u306b\u306a\u3063\u305f\u306e\u3067\u3001\u307e\u305f\u6b21\u3082\u9811\u5f35\u308a\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<div class=\"lastbox marB40\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c8\u30ea\u30c3\u30af\u30b9\u7814\u7a76\u6240\u3067\u306f\u3001\u4eca\u56de\u306e\u3088\u3046\u306a\u5bc4\u7a3f\u8a18\u4e8b\u3092\u52df\u96c6\u4e2d\u3067\u3059\u3002<br \/>\n\u3054\u8208\u5473\u306e\u3042\u308b\u65b9\u306f\u3001\u662f\u975e\u3001\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u306f\u3058\u3081\u307e\u3057\u3066\u3002\u4eac\u90fd\u7523\u696d\u5927\u5b66\u306b\u901a\u3063\u3066\u3044\u308b\u6751\u677e\u5065\u592a\u3068\u7533\u3057\u307e\u3059\u3002\u3053\u306e\u79cb\u304b\u3089\u30de\u30e1\u7814\u306b\u30a4\u30f3\u30bf\u30fc\u30f3\u3068\u3057\u3066\u53c2\u52a0\u3057\u3066\u3044\u307e\u3059\u3002 \u4eca\u56de\u306f\u7b2c1\u56de\u7814\u7a76\u6210\u679c\u306e\u767a\u8868\u3092\u884c\u3044\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002 &nbsp; \u300c\u81ea\u793e\u30e1\u30c7\u30a3\u30a2\uff08\u30de\u30e1\u7814\u30b5\u30a4\u30c8\uff09\u306e\u6210\u9577\u5ea6\u5408\u3044\u3092\u898b\u3048\u308b\u5316\u305b\u3088\uff01\u300d\u3068\u3044\u3046\u304a\u984c\u3092\u3044\u305f\u3060\u304d\u307e\u3057\u305f\u3002\u6240\u9577\u3067\u3042\u308b\u677e\u672c\u3055\u3093\u304b\u3089\u30c7\u30fc\u30bf\u3092\u8cb0\u3063\u305f\u306e\u3067\u3001\u6b21\u306e\u3088\u3046\u306a\u5206\u6790\u3092\u884c\u3044\u307e\u3057\u305f\u3002 &nbsp; \u307e\u305a\u306f\u30d7\u30ed\u30c3\u30c8\u3057\u3066\u300c\u898b\u3048\u308b\u5316\u300d\u3059\u308b \u904e\u53bb3\u5e74\u9593\u5206(2012\/6\/25~2015\/9\/30)\u306e\u30de\u30e1\u7814\u30b5\u30a4\u30c8\u306ePV\u6570\u3092\u30d7\u30ed\u30c3\u30c8\u3057\u3066\u307f\u307e\u3057\u305f\u3002 \u30dd\u30a4\u30f3\u30c8\u306f\u7dda\u3067\u8868\u73fe\u3057\u306a\u3044\u70b9\u3067\u3059\u3002\u30ae\u30b6\u30ae\u30b6\u3057\u3066\u975e\u5e38\u306b\u898b\u3065\u3089\u304f\u306a\u308b\u3068\u601d\u3063\u305f\u304b\u3089\u3067\u3059\u3002\u305d\u3053\u3067\u30012012\u5e746\u670825\u65e5\u304b\u3089\u306e\u7d4c\u904e\u65e5\u6570\u3067\u306e\u6563\u5e03\u56f3\u3092\u4f5c\u6210\u3057\u3066\u307f\u307e\u3057\u305f\u3002 &nbsp; 2013\u5e74\uff5e2015\u5e74\u65e5\u6bcePV\u6570 \u30de\u30e1\u7814\u306ePV\u6570\u304c\u3001\u3042\u308b\u70b9\u3092\u5883\u306b\u3057\u3066\u53f3\u80a9\u4e0a\u304c\u308a\u3067\u4f38\u3073\u3066\u3044\u308b\u4e8b\u304c\u89e3\u308a\u307e\u3059\u3002 \u307e\u305f\u3001\u5897\u52a0\u7387\u304c\u4e00\u6c17\u306b\u4f38\u3073\u305f\u306e\u306f2014\u5e747\u670824\u65e5\u304b\u30892014\u5e748\u670813\u65e5\u306b\u304b\u3051\u3066\u3067\u3057\u305f\u3002 \u3053\u306e\u5468\u8fba\u3067\u8d77\u304d\u305f\u51fa\u6765\u4e8b\u3092\u8abf\u3079\u308b\u3068\u3001\u30ed\u30c3\u30af\u30aa\u30f3\u306f2014\u5e748\u670811\u65e5\u306b\u6771\u4eac\u8a3c\u5238\u53d6\u5f15\u6240\u30de\u30b6\u30fc\u30ba\u5e02\u5834\u3078\u306e\u4e0a\u5834\u627f\u8a8d\u3092\u767a\u8868\u3057\u3066\u3044\u307e\u3057\u305f\u3002 \u3053\u306e\u4e0a\u5834\u767a\u8868\u3092\u671f\u306b\u30ed\u30c3\u30af\u30aa\u30f3\u306b\u6ce8\u76ee\u304c\u96c6\u307e\u308a\u3001\u305d\u308c\u306b\u4f34\u3063\u3066\u30de\u30e1\u7814\u306ePV\u6570\u3082\u5897\u3048\u305f\u306e\u3067\u306f\u306a\u3044\u304b\uff1f\u3068\u8003\u3048\u307e\u3059\u3002 &nbsp; \u5b63\u7bc0\u5909\u52d5\u3092\u660e\u3089\u304b\u306b\u3059\u308b \u6b21\u306b\u3001\u5b63\u7bc0\u5909\u52d5\u3092\u8abf\u3079\u3066\u307f\u307e\u3059\u3002\u30c8\u30ec\u30f3\u30c9\u3084\u30b7\u30fc\u30ba\u30f3\u6027\u3092\u77e5\u308c\u3070\u3001\u3069\u306e\u6642\u671f\u306b\u76db\u308a\u4e0a\u304c\u308b\u304b\u304c\u77e5\u308c\u307e\u3059\u3002 \u3053\u306e\u5206\u6790\u306b\u306f\u3001R\u3092\u4f7f\u3044\u307e\u3057\u305f\u3002 &nbsp; data &lt;- read.csv(&#8220;mame.csv&#8221;); head(data); ts&lt;-ts(data$mame_pv,start=c(2012,176),frequency=365); head(ts); stl &lt;- stl(ts,s.window=&#8221;per\u201d); plot(stl); &nbsp; \u7d50\u679c\u306f\u3053\u306e\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002 &nbsp; R\u3067\u306e\u5206\u6790\u7d50\u679c \u898b\u65b9\u306f\u3001\u4e0a\u304b\u3089\u9806\u756a\u306b\u3001 data\uff1a\u5143\u3005\u306e\u30de\u30e1\u7814\u30b5\u30a4\u30c8\u306ePV seasonal\uff1a\u5468\u671f\u7684\u306a\u5b63\u7bc0\u50be\u5411 trend\uff1a\u9577\u671f\u306e\u5909\u5316\u50be\u5411 random\uff1adata \u2013 seasonal \u2013 random \u306e\u7d50\u679c \u3068\u306a\u308a\u307e\u3059\u3002 &nbsp; \u307e\u305atrend\u3092\u898b\u308b\u3068\u3001\u30a2\u30af\u30bb\u30b9\u304c\u4e0a\u6607\u3059\u308b\u5146\u3057\u304c2013\u5e747\u6708\u3054\u308d\u304b\u3089\u3042\u3063\u305f\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002 \u6240\u9577\u306b\u805e\u3044\u3066\u307f\u308b\u3068\u3001\u4f53\u5236\u304c\u5909\u66f4\u3057\u3066\u3001\u73fe\u6240\u9577\u3068\u524d\u6240\u9577\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u63b2\u8f09\u304c\u59cb\u307e\u3063\u305f\u6642\u671f\u3060\u305d\u3046\u3067\u3059\u3002 &nbsp; \u6b21\u306bseasonal\u306b\u76ee\u3092\u5411\u3051\u308b\u3068\u3001\u3042\u307e\u308a\u898f\u5247\u6027\u306f\u7121\u3044\u3088\u3046\u3067\u3059\u3002\u8a18\u4e8b\u81ea\u4f53\u306b\u5b63\u7bc0\u30c8\u30ec\u30f3\u30c9\u306e\u3088\u3046\u306a\u3082\u306e\u306f\u7121\u3044\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002 \u4e00\u65b9\u3001\u6240\u9577\u306f\u300c\u962a\u795e\u30bf\u30a4\u30ac\u30fc\u30b9\u512a\u52dd\u30cd\u30bf\u306f\u3001\u962a\u795e\u304c\u672c\u5f53\u306b\u512a\u52dd\u3059\u308b\u304b\u3082\u3057\u308c\u306a\u30449\u6708\u524d\u534a\u306f\u3081\u3063\u3061\u3083\u6d41\u5165\u6570\u591a\u304b\u3063\u305f\u3051\u3069\u3001\u305f\u3063\u305f1\u30ab\u6708\u3067\u8868\u793a\u3082\u3055\u308c\u3078\u3093\u304f\u306a\u3063\u305f\u300d\u3068\u5606\u3044\u3066\u3044\u307e\u3057\u305f\u3002 \u8a18\u4e8b\u5358\u4f4d\u3067\u898b\u308c\u3070\u3001\u305d\u3046\u3044\u3046\u3053\u3068\u3082\u3042\u308b\u306e\u304b\u3041\u3001\u3068\u601d\u3044\u307e\u3057\u305f\u3002 &nbsp; \u5e73\u65e5\u3068\u4f11\u65e5\u3001\u3069\u3061\u3089\u306e\u307b\u3046\u304c\u30a2\u30af\u30bb\u30b9\u6570\u306f\u591a\u3044\u304b\uff1f \u6700\u5f8c\u306b\u3001\u5e73\u65e5\u30fb\u4f11\u65e5\u3067\u50be\u5411\u304c\u9055\u3046\u304b\u78ba\u8a8d\u3057\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002 2014\/5\/25\u4ee5\u964d\u306e\u30de\u30e1\u7814\u306ePV\u3092\u30d7\u30ed\u30c3\u30c8\u3057\u3066\u307f\u307e\u307e\u3057\u305f\u3002 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3605,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[157],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u3069\u306e\u65bd\u7b56\u304c\u52b9\u3044\u305f\u306e\uff1f\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u6210\u9577\u3092\u300c\u898b\u3048\u308b\u5316\u300d\u3059\u308b - \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c8\u30ea\u30c3\u30af\u30b9\u7814\u7a76\u6240\/MARKETING METRICS Lab. &#8211; 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