{"id":2883,"date":"2011-09-01T12:56:05","date_gmt":"2011-09-01T12:56:05","guid":{"rendered":"https:\/\/mm-lab.jp\/?p=2883"},"modified":"2019-12-24T03:40:16","modified_gmt":"2019-12-24T03:40:16","slug":"%e3%83%87%e3%83%bc%e3%82%bf%e8%a3%9c%e6%ad%a3%e3%81%a8%e3%81%84%e3%81%86%e8%a9%b1-2","status":"publish","type":"post","link":"https:\/\/mm-lab.jp\/report\/data-correction\/","title":{"rendered":"\u30c7\u30fc\u30bf\u88dc\u6b63\u3068\u3044\u3046\u8a71"},"content":{"rendered":"<div class=\"featured-image\">\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u3082\u306e\u306b\u3068\u3063\u3066\u3001\u307e\u305a\u4f55\u3088\u308a\u3082\u5148\u306b\u8003\u3048\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u306e\u304c<\/div>\n<div class=\"entry-content clearfix\">\n<p>\u30aa\u30ea\u30b8\u30ca\u30eb\u30c7\u30fc\u30bf\u306e\u4fe1\u6191\u6027\u3067\u3059\u3002\u30aa\u30ea\u30b8\u30ca\u30eb\u30c7\u30fc\u30bf\u304c\u30c0\u30e1\u30c0\u30e1\u306a\u3089\u3070\u3001<br \/>\n\u3069\u3093\u306a\u306b\u3059\u3054\u3044\u5206\u6790\u7d50\u679c\u304c\u307f\u3048\u3066\u3082\u5168\u304f\u610f\u5473\u3092\u306a\u3057\u307e\u305b\u3093\u306d\u3002<br \/>\n\u6211\u3005\u306f\u307e\u305a\u4ee5\u4e0b\u306b\u3064\u3044\u3066\u614e\u91cd\u306b\u541f\u5473\u3057\u3001\u3059\u3079\u3066OK\u3067\u521d\u3081\u3066\u6b21\u306e\u30b9\u30c6\u30c3\u30d7\u306b<br \/>\n\u9032\u3080\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><strong>\u3000\u305d\u306e\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u306f\u4fe1\u983c\u3067\u304d\u308b\u306e\u304b\uff1f<br \/>\n\u6bcd\u96c6\u56e3\u306e\u5b9a\u7fa9\u306f\uff1f<br \/>\n\u30b5\u30f3\u30d7\u30ea\u30f3\u30b0\u306b\u554f\u984c\u306f\u7121\u3044\u304b\uff1f<br \/>\n\u8a2d\u554f\u8a2d\u8a08\u306b\u554f\u984c\u306f\u7121\u3044\u304b\uff1f<br \/>\n\u30a6\u30a7\u30a4\u30c8\u30d0\u30c3\u30af\u306f\u9069\u5f53\u304b\uff1f\uff08\u9069\u7528\u3055\u308c\u3066\u3044\u308b\u5834\u5408\uff09<br \/>\n<\/strong><\/p>\n<p>\u6642\u3068\u3057\u3066\u3001\u30b5\u30f3\u30d7\u30ea\u30f3\u30b0\u3084\u30c7\u30fc\u30bf\u306e\u53d6\u308a\u65b9\u306b\u4e0d\u5099\u304c\u3042\u308a\u3001\u304b\u3064\u518d\u8abf\u67fb\u304c\u3067\u304d\u306a\u3044\u3068\u304d\u3082<br \/>\n\u3042\u308a\u307e\u3059\u3002\u305d\u3093\u306a\u3068\u304d\u3001\u300c\u305d\u3093\u306a\u30c7\u30fc\u30bf\u306f\u4f7f\u308f\u306a\u3044\u65b9\u304c\u307e\u3057\u300d\u3068\u3044\u3046\u8003\u3048\u3082\u3082\u3061\u308d\u3093<br \/>\n\u3042\u308a\u307e\u3059\u304c\u3001\u300c\u7cbe\u5ea6\u306f\u4f4e\u304f\u3066\u3082\u8003\u3048\u3046\u308b\u9650\u308a\u306e\u30c7\u30fc\u30bf\u4fee\u6b63\uff0f\u88dc\u6b63\u3092\u3057\u3066\u4f7f\u3048\u308b\u3082\u306e\u306f<br \/>\n\u4f7f\u304a\u3046\u3088\u300d\u3068\u3044\u3046\u3053\u3068\u3082\u3088\u304f\u3042\u308a\u307e\u3059\u3002<br \/>\n\u88dc\u6b63\u3092\u3059\u308b\u306b\u3042\u305f\u308a\u3001\u672c\u6765\u306e\u6570\u5024\u304c\u308f\u304b\u3089\u306a\u3044\u306e\u3067\u3059\u304b\u3089\u3001\u88dc\u6b63\u306e\u65b9\u6cd5\u306b\u3064\u3044\u3066\u3069\u308c\u304c<br \/>\n\u6b63\u89e3\u304b\u3082\u308f\u304b\u308a\u307e\u305b\u3093\u3002\u79c1\u3082\u305d\u306e\u90fd\u5ea6\u5de5\u592b\u3057\u306a\u304c\u3089\u3084\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><strong>\uff1c\uff1c\u304a\u305b\u3063\u304b\u3044\u3067\u3059\u304c\u3001\u52dd\u624b\u306b\u88dc\u6b63\u3057\u3066\u307f\u307e\u3059\uff1e\uff1e<\/strong><br \/>\n\uff08\u5f53\u8a72\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u307e\u3063\u305f\u304f\u5f53\u7814\u7a76\u6240\u306f\u95a2\u4e0e\u3057\u3066\u3044\u307e\u305b\u3093\u3057\u3001\u3053\u306e\u4ef6\u3067\u9023\u7d61\u3082\u3057\u3066\u3044\u307e\u305b\u3093\u3002<br \/>\n\u554f\u984c\u304c\u3054\u3056\u3044\u307e\u3057\u305f\u3089\u3059\u3050\u306b\u524a\u9664\u3059\u308b\u306e\u3067\u3001\u3054\u9023\u7d61\u304f\u3060\u3055\u3044\u3002\uff09<\/p>\n<p>\uff11\u9031\u9593\u307b\u3069\u524d\u304b\u3089\u79c1\u306e\u901a\u52e4\u8def\u3067\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30d3\u30eb\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u884c\u308f\u308c\u3066\u3044\u307e\u3059\u3002<br \/>\n\u69d8\u3005\u306a\u670d\u3092\u7740\u305f\u30e2\u30c7\u30eb\u3055\u3093\u306e\u5927\u304d\u306a\u5199\u771f\u304c\uff12\uff10\u679a\u3001<br \/>\n\u305d\u3053\u306b\u5b9f\u969b\u306b\u62bc\u3059\u3053\u3068\u306e\u3067\u304d\u308b\u300c\u3044\u3044\u306d\uff01\u300d\u30dc\u30bf\u30f3\u304c\u30ab\u30a6\u30f3\u30bf\u30fc\u3068\u3068\u3082\u306b\u3064\u3044\u3066\u3044\u307e\u3059\u3002<br \/>\n\u305d\u3057\u3066\u901a\u308a\u304c\u304b\u308a\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u304c\u6c17\u306b\u5165\u3063\u305f\u30b3\u30fc\u30c7\u30a3\u30cd\u30fc\u30c8\u306b\u201d\u3044\u3044\u306d\u201d\u3059\u308b\u3068\u3044\u3046\u4ed5\u7d44\u307f\u3067\u3059\u3002<\/p>\n<p>\u3082\u3061\u308d\u3093Facebook\u306b\u3082\u9023\u52d5\u3057\u305f\u30da\u30fc\u30b8\u304c\u3042\u308a\u307e\u3057\u305f\u3002\u73fe\u5728\u306e\u30ab\u30a6\u30f3\u30bf\u30fc\u6570\u5024\u3082\u3053\u3053\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002OOH\u306e\u4e0a\u6bb5\u304cFacebook\u3067\u306f\u5de6\u5217\u3002OOH\u306e\u5411\u304b\u3063\u3066\u5de6\u5074\u304b\u3089\u53f3\u306e\u4e26\u3073\u9806\u304cFacebook\u3067\u306f\u4e0a\u304b\u3089\u4e0b\u306b\u4e26\u3093\u3067\u3044\u307e\u3059\u3002<br \/>\nhttp:\/\/www.facebook.com\/lumine.yurakucho?sk=app_163787417033168<\/p>\n<p>OOH\u8a2d\u7f6e\u306e\u65b9\u3092\u898b\u3066\u3044\u305f\u3068\u304d\u306b\u3001\u3061\u3087\u3063\u3068\u6c17\u306b\u306a\u308a\u307e\u3057\u305f\u3002<br \/>\n\u4e0a\u6bb5\u306b\u304f\u3089\u3079\u3066\u4e0b\u6bb5\u306e\u65b9\u304c\u660e\u3089\u304b\u306b\u30ab\u30a6\u30f3\u30bf\u30fc\u6570\u5024\u304c\u9ad8\u3044\u306e\u3067\u3059\uff08Facebook\u3067\u306f\u53f3\u5217\uff09\u3002<br \/>\n\u3071\u3063\u3068\u898b\u306f2\u500d\u5f31\u304f\u3089\u3044\u9ad8\u3044\u3088\u3046\u3067\u3059\u3002\u3055\u3089\u306b\u771f\u3093\u4e2d\u3088\u308a\u5916\u5074\u306e\u65b9\u304c\u82e5\u5e72\u9ad8\u3044\u3088\u3046\u306b\u3082\u611f\u3058\u307e\u3059\u3002<br \/>\n\u305d\u3053\u3067\u3001\u3057\u3070\u3089\u304f\u4eba\u306e\u52d5\u304d\u3092\u89b3\u5bdf\u3057\u3066\u307f\u305f\u3068\u3053\u308d\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u601d\u308f\u308c\u308b20\u4ee3\uff08\u524d\u534a\u301c\u4e2d\u76e4\uff09\u5973\u6027\u304c\u7acb\u3061\u6b62\u307e\u3063\u3066\u898b\u305f\u308a\u3001\u30dc\u30bf\u30f3\u3092\u62bc\u3057\u3066\u3082\u3044\u307e\u3057\u305f\u304c\u3001<br \/>\n<strong>\u3000\u30fb\u30dc\u30bf\u30f3\u306b\u6c17\u3065\u3044\u305f\u3072\u3068\u304c\u30dd\u30b9\u30bf\u30fc\u3092\u898b\u305a\u306b\u300c\u306a\u3093\u3060\u3053\u308a\u3083\uff1f\u300d\u306a\u611f\u3058\u3067\u62bc\u3057\u307e\u304f\u308a<br \/>\n\u30fb\u5b50\u4f9b\u304c\u300c\u308f\u30fc\u30fc\u30fc\u30fc\u30fc\u300d\u3063\u3066\u3044\u3044\u306a\u304c\u3089\u7aef\u304b\u3089\u8d70\u308a\u306a\u304c\u3089\u62bc\u3057\u307e\u304f\u308a<\/strong><br \/>\n\u306a\u5149\u666f\u3082\u591a\u304f\u898b\u3089\u308c\u307e\u3057\u305f\u3002<br \/>\n\u78ba\u304b\u306b\u3001\u4e0a\u6bb5\u30dc\u30bf\u30f3\u306f\u5b50\u4f9b\u306b\u3082\u3001\u80cc\u306e\u4f4e\u3081\u306e\u65b9\u306b\u3082\u62bc\u3057\u306b\u304f\u3044\u4f4d\u7f6e\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u79c1\u306f\u5168\u7136\u95a2\u4fc2\u306f\u306a\u3044\u306e\u3067\u3059\u304c\u3001\u672c\u6765\u306e\u6570\u5024\u306f\u3069\u3093\u306a\u3082\u306e\u306a\u306e\u304b\u898b\u3066\u307f\u305f\u304f\u306a\u308a\u307e\u3057\u305f\u3002<br \/>\n\u3068\u3044\u3046\u308f\u3051\u3067\u3001\u201d\u52dd\u624b\u306b\u88dc\u6b63\u201d\u3084\u3063\u3066\u307f\u307e\u3059\u3002<\/p>\n<p>\u307e\u305a\u3001\u4e0a\u4e0b\u306e\u88dc\u6b63\u3092\u8003\u3048\u307e\u3059\u3002<br \/>\n\u5b9f\u969b\u306e\u30ab\u30a6\u30f3\u30bf\u30fc\u306e\u6570\u5024\u3092\u62fe\u3063\u3066\u304d\u3066\u3001\u4e0a\u6bb5\u4e0b\u6bb5\u306e\u6bd4\u3092\u305d\u308c\u305e\u308c\u8a08\u7b97\u3057\u3066\u307f\u307e\u3057\u305f\u3002<br \/>\n\u7c21\u5358\u3067\u306f\u3042\u308a\u307e\u3059\u304c\u3001\u305d\u306e\u6bd4\u306e\u5e73\u5747\uff081.92\uff09\u3092\u4e0a\u4e0b\u88dc\u6b63\u5024\u3068\u3057\u307e\u3059<\/p>\n<p>\u6b21\u306b\u3001\u771f\u3093\u4e2d\u301c\u306f\u3058\u3063\u3053\u88dc\u6b63\u3067\u3059\u3002<br \/>\n\u4eca\u56de\u306f\u3001\u56de\u5e30\u66f2\u7dda\u3092\u66f8\u3044\u3066\u305d\u308c\u304c\u30ce\u30a4\u30ba\u304c\u7121\u304b\u3063\u305f\u5834\u5408\u306e\u5024\u3068\u3057<br \/>\n\u56de\u5e30\u66f2\u7dda\u304b\u3089\u306f\u305a\u308c\u3066\u3044\u308b\u5206\u306f\u5b9f\u969b\u306b\u7372\u5f97\u3057\u305f\u300c\u3044\u3044\u306d\u300d\u3060\u3068\u4eee\u5b9a\u3057\u3066\u307f\u307e\u3057\u305f\u3002<\/p>\n<p>\u307e\u305a\u4e0a\u6bb5\u306e\u6570\u5024\u3092\u53f3\u534a\u5206\u3001\u5de6\u534a\u5206\u306b\u5206\u3051\u3001\u771f\u3093\u4e2d\u3092\uff11\u301c\u5916\u5074\u3092\uff15\u3068\u3057\u3066<br \/>\n\u4e26\u3073\u66ff\u3048\u307e\u3057\u305f\u3002<\/p>\n<p>\u5e73\u5747\u3092\u3068\u3063\u3066\u3001\u30a8\u30af\u30bb\u30eb\u4e0a\u3067\u56de\u5e30\u66f2\u7dda\u3092\u66f8\u304d\u307e\u3059\u3002<br \/>\n\u6c7a\u5b9a\u4fc2\u6570\u304c\u6700\u3082\u9ad8\u304b\u3063\u305f\u306e\u304c\u3001\u6307\u6570\u95a2\u6570\u3067\u3001<br \/>\ny=6085.3e^0.0591x<br \/>\nR^2=0.84\u306a\u306e\u3067\u307e\u3042\u307e\u3042\u30a2\u30ea\u3068\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u3053\u306e\u5f0f\u304b\u3089\u3001\u5404\u4f4d\u7f6e\u304c\u6301\u3064\u30dc\u30bf\u30f3\u306e\u62bc\u3055\u308c\u3084\u3059\u3055\u5ea6\u5408\u3044\u304c<br \/>\n\u8a08\u7b97\u3055\u308c\u307e\u3059\u3002\u3053\u308c\u3092\u57fa\u6e96\u5024\uff08\u4e0a\u6bb5\u306e\uff09\u3068\u547c\u3076\u4e8b\u306b\u3057\u307e\u3059\u3002<\/p>\n<p>\u5168\u304f\u540c\u3058\u5199\u771f\u304c\u8cbc\u3089\u308c\u3066\u3044\u305f\u5834\u5408\u306b\u3001\u5199\u771f\u306e\u4f4d\u7f6e\u306b\u3088\u3063\u3066<br \/>\n\u30ab\u30a6\u30f3\u30bf\u30fc\u6570\u5024\u304c\u3053\u306e\u3088\u3046\u306b\u306a\u308b\u306e\u3067\u306f\u3068\u3044\u3046\u7406\u8ad6\u5024\u3067\u3059\u3002<\/p>\n<p>\u3053\u306e\u57fa\u6e96\u5024\u306b\u3001\u4e0a\u4e0b\u88dc\u6b63\u5024\u3092\u304b\u3051\u7b97\u3059\u308b\u3068\u3001<br 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